Deliverables:
Retail Collaterals, Motion Design, Sound design
Team:
Design and Art direction: Roman Vlasov
Motion Design: Roman Vlasov
Client:
VICTORIA BECKHAM
Location:
New York, Paris, London
Made for:
ONE/ZERO/ONE
Victoria Beckham Beauty Retail Design
Victoria Beckham Beauty is a renowned brand known for its high-performance makeup, skincare, and fragrance products that deliver an elevated experience. ONE/ZERO/ONE developed various digital and print visual communications to effectively carry this message to the audience, highlighting the brand’s commitment to quality and sophistication.
Limited Edition Newspaper,
New York
/PRINT AND EMAILS
Portofino '97 Press Release Campaign
Irregular Vinyl Prints for Victoria Beckham Dover Street Storefront
Inspired by the colors and textures of the Eye Wardrobe palette makeup product, irregular vinyl decals were designed to be installed on the storefront of Victoria Beckham's store.
/DIGITAL
VBB World 2024 Video Reel
Video editing for the VBB World 2024 reel was developed to support various formats, from mobile screens to TV displays.
/DIGITAL
Paris Fashion Week 2024
Street Video Projections
Video editing for the Paris Fashion Week 2024 reel was produced in multiple formats for projection on the streets of Paris, with the goal of raising awareness about Victoria's upcoming fashion show.
In-Store Printed Materials
In-store printed materials, including insert cards and brochures, were designed for stores in the US, Canada, and the UK.
/PRINT AND DIGITAL
Portofino Ads
New digital and print advertisements for Victoria's fragrance Portofino were designed in various formats.
/DIGITAL
VBB World 2025 Video Reel
Video editing for the VBB World 2024 reel was developed to support various formats, from mobile screens to TV displays.
/DIGITAL
Holt Renfrew Video Screen
Video editing showcasing iconic Victoria's fragrances for a stunning 22-foot screen installation in front of Holt Renfrew store in Toronto. The project aimed to capture the essence and allure of the fragrances, creating a captivating visual experience for passersby and enhancing the brand's presence in a premier shopping location.
/DIGITAL
Sound Design
A series of distinctive audio signatures was developed for Victoria Beckham Beauty, designed to embody the brand's elegance and contemporary edge. These auditory elements aim to create a memorable sensory identity that seamlessly complements the visual branding and enhances brand recognition across all platforms.
Selected Works
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For the Love of the Game
